Modern exhibition stands at electronica 2024

electronica 2024 showcased a new generation of stand designs – technologically sophisticated, aesthetically minimalist, and interactively engaging. Exhibition stands are increasingly becoming experiential spaces that translate brand identity into 3D.

Architecture and Brand Image

Clean lines, precise lighting, and transparent materials ensured recognition. From a photographic perspective, such elements offer opportunities for symmetry and reflection. See also LED display at electronica.

Interactive and Emotional

Touchscreens, Augmented Reality, and live demos guided visitors through complex topics. These moments convey images of curiosity and enthusiasm – particularly effective in series for web and social media.

Sustainability Integrated

Recyclable modules and energy efficiency became standard. The connection to BAU 2025 is clear: there, too, the focus is on sustainable concepts (Sustainability at BAU 2025).

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