Sustainability at BAU 2025 – Forward-thinking Concepts for a Green Presentation
At BAU 2025, sustainability is no longer an add-on, but a design standard: from materials to energy, from assembly to later reuse. For visitors, this is immediately visible – and for brands, it offers measurable added value.
Material with a Conscience
Certified wood, recycled plastics, reusable textiles – many stands demonstrate how high-quality haptics and resource conservation can go hand in hand. Visually, this manifests as a calm, warm foundation; in use, it serves as an argument for brand positioning.
Modular over Disposable
Instead of single-use construction: modular systems that can be reconfigured. This reduces waste and saves costs. In the photo series, such systems appear as recurring form families – perfect for consistently telling a brand’s story across multiple trade fairs. Relevant examples: project examples in the area of ROMA (BAU) and Wirtschaftsförderung Region Stuttgart.
Making Energy Efficiency Visible
LED technology is standard, but it gets interesting with control: light that reacts to use; displays that dim when idle. Such details can be shown pointedly through photography – as close-ups or sequences. More on the documentary approach: Quality in Photography.
Communication: Values Without Preaching
Sustainability works when it enhances the presentation. Architectural photos show material honesty, exhibition photos show practical application. Those who make their measures transparent build trust – at the trade fair and later on websites & social media.
Read more & Examples: Projects · Exhibition Photography · Price Overview
